With her new book, "The F-Word: Feminism in Jeopardy," political consultant Kristin Rowe-Finkbeiner jumps into the fray, offering up both an ambitious analysis of the 19 million politically disenchanted 18- to 34-year- olds who stayed home from the polls in 2000, and an impassioned plea to these very same women to get out and vote.

Happily, Rowe-Finkbeiner refuses to indulge in the trite Sunday style- pages approach to electoral inspiration that many other media outlets have resorted to. (There's nary a mention of "Sex and the City voters," nail-salon- based voter-registration efforts or the like.) Instead, she makes a far more daring gambit by taking two unassailable truths -- many young women are resisting the feminist label, and many young women are choosing not to vote -- and positing a correlation between the two.

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